Gemserv has Rebranded

Friday, 12 June 2009

Gemserv today launches its refreshed brand, showcased in its 2009 Annual Report. The brand, which was fully conceived and designed in-house, retains much of the diamond logo and butterfly imagery well known in the utility and environmental sectors.

The modernisation draws on the lifecycle of a butterfly, recognising that the industries we work in evolve over time, responding to changes in legislation and technological advancement. Gemserv has also evolved over the years since its inception and can offer skills and services to support all the stages of market evolution, competition and environmental scheme development.  

David Thorne, who led the rebrand project, said  

“The decision to refresh the brand was influenced by two factors. We recently updated our vision and mission and felt that the brand could be stronger in support of them, and as importantly we wanted a powerful brand to reflect the range of expertise and commitment to quality of our organisation. 

We have developed an evolutionary concept to demonstrate the range of services Gemserv offers, as well as a more exciting colour scheme. We have also redesigned the website from scratch, making it fully accessibility compliant and giving our clients better access to news, company information and case studies.”